LUXURY APARTMENT

Luxury apartment Designed by The First Ferry International Premium Interior Design Firm. Interior design, Architecture, Landscape design, Lights, Furniture's Chandeliers and Branding with offices in Dubai, London and Singapore.
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AFTER SHAH RUKH KHAN, NOW WIFE GAURI KHAN DESIGNS ON DUBAI


The Bollywood star wife turned designer teams up with local business house to add her brand of ‘sparkle’ to Dubai homes.

During a telling moment in the chat, Gauri Khan finally allowed diplomacy to take a back seat and admitted her latest venture was a choice she made for herself.

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“Being a wife, a mother to young baby, a film producer all appear to be time consuming things under the media glare, but really it isn’t,” she confessed. “You can’t just take care of your husband all day or look after your baby. There comes a time you need to do something for yourself, for your own identity. The Design Cell and now The First Ferry is for me.”


The Bollywood star wife to superstar Shah Rukh Khan was in Dubai on Wednesday on a whirlwind 10-hour trip to launch her Gauri Khan line with interiors and design company, The First Ferry, which is based out of Dubai, with offices in London and Singapore.
Gauri, who celebrated the first birthday of her son AbRam a day earlier, was all smiles about her latest venture, admitting that aside from her latest partnership, she was also in talks to branch out her interiors store, The Design Cell, to Dubai in the distant future.
“I have been approached by several people to bring The Design Cell to Dubai in the near future and it is a possibility, but right now, I am bringing my own brand of ‘sparkle’ to the city with this venture, and not just limited it to homes, but also hotels, spas, offices or any design space that could be worked with,” she revealed.

Quizzed whether Gauri would be playing a role in designing the interiors of her husband Shah Rukh’s real estate venture that has been launched once again in Ras Al Khaimah, according to sources, and she said: “No, I am not working on Shah Rukh Khan Boulevard. There are projects in Dubai that are currently under discussion but nothing that can be revealed as yet.”

Over the years, Gauri has designed the interiors of her homes in Mumbai and Dubai, before venturing into a business partnership with Hrithik Roshan’s estranged wife Suzanne Roshan where they have been responsible for designing the interiors of several star homes in Bollywood.

The star duo was also in Dubai in March to preview their joint venture in designing the interiors of a villa project in Goa.

Ask whether taking on such public projects becomes daunting and she replied: “Well, the interiors I design does not have to be an entire hotel for example; I could just add my stamp and bring a little bling to the lobby or the spa. My creativity would tie the whole project together in this one central space.”

Earlier this year, the star wife decided to open her own interiors store in Mumbai, giving rise to The Design Cell, which ranges from antiques picked in Paris to rustic artworks sourced in New York.

“My favourite place to uncover a treasure trove of trinkets is Paris,” she confessed, adding: “But there is no particular style statement that I try to make with my purchases.
“Styles are so fluid, forever changing, that as a designer, you have to keep learning and keep growing your tastes, along with catering to the needs of your client.”

Probe further and she says: “The personal style in my homes leans more towards understated elegance.”

What design tips would she give a novice then who doesn’t want to blow a budget but wants to remain house proud?

Said Gauri: “Keep it clean for starters. I have been to people’s homes that are messy, cluttered. That is no excuse. When you have people over, you need to respect them enough to invite them into a clean environment.”

That may be difficult for families with young children all the time one would say, but Gauri responded: “I am not saying be a freak and keep everything with military precision. I am a mother with a young boy and I am not telling people to give this makeover to their bedroom, but a space that is devoid of a mess and well maintained. That is the key.”

Gauri also admitted that in the new few years, she is willing to explore her creativity, possibly branching into designing bags or jewellery some day. 
By Emirates 247 Entertainment

“It is liberating in many ways, so who knows what the future brings,” she said.

RESIDENCE DESIGNED BY THE FIRST FERRY BESPOKE. HEART WARMING REFLECTING PERSONALITIES

PRATEEK CHOUDHARI TEAMS UP WITH GAURI KHAN FOR THE FIRST FERRY



Shahrukh Khan’s wife, Gauri, has ventured into many spectrums of the creative field, experimenting with her contemporary and chic styles. This time around, the star wife will launch her signature line of luxury furniture and lights for Dubai-based design house, The First Ferry.

This maybe her first collaboration with the interiors label that has presence in London, Singapore and New York, but she plans to expand on her creative vision. She says, “I could possibly design jewellery, bags and shoes under my signature line a year from now. I have a dream for this signature line and design is my passion. There will be no limit to the possibilities of the extension of my brand with The First Ferry because the future plans are all drawn out with a clear vision.”  

We also spoke Prateek Choudhary, her collaborator, and founder of this globally renowned design house whose past projects include homes at The Palm and Burj Khalifa, on his vision for the brand, the collaboration with Mrs Khan and what he has in store for India. Luxpresso News,

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MARATHI DAILY

Loksatta, the powerful marathi daily. says #TheFishFerry. it is The First Ferry. but we are thankful. 
Gauri Khan for The First Ferry


THE FIRST FERRY

Gauri Khan, wife of Bollywood superstar Shahrukh Khan, unleash her untapped creative personality by launching her own signature line of designs under#TheFirstFerry. Gauri Khan unveiled this information at The Oberoi, Dubai on May 28th and shared her future vision of her alliance with #TheFirstFerry. 

Founder of The First Ferry, Prateek Chaudhry added, “Gauri has a personal style which she has developed over the years – a style that is as real as her and very innate to her being. Gauri Khan for The First Ferry brand has been conceived to cater to the global audience. We are relentless in our pursuit of making her for The First Ferry an international signature line which will signify the richness, the elegance and sophistication that both the brands embody”.
 #gaurikhan #thefirstferry #beautifulliving

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